How to answer this Technical interview question about Demand Forecasting for Senior-Level Supply Chain Officer?

How do you forecast demand and align it with supply chain operations?

Supply Chain Officer

Technical

Asked at

Unilever

Difficulty :

Hard

Explanation

This question evaluates your ability to balance supply and demand through accurate forecasting and planning. Recruiters are looking for candidates who can use analytical tools and techniques to predict demand and optimize supply chain operations. A strong answer will include methods like historical data analysis and collaboration with sales teams. Avoid failing to address the importance of adjusting forecasts dynamically.

Answer Example

I forecast demand by analyzing historical trends, seasonal patterns, and market data using tools like SAP IBP. For example, I collaborated with sales and marketing teams to adjust forecasts for a product launch, ensuring optimal inventory levels while avoiding stockouts. By integrating real-time sales data, I improved forecast accuracy by 20%, aligning operations with demand fluctuations.

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